Defiance Machine

Company Website

Defiance custom bolt-actions are the first choice among gun builders seeking to build the most accurate rifle possible. Their unique manufacturing process results in close tolerances unparalleled in the firearms industry. Their high standard for quality and great customer service has given Defiance an elite status in the industry and has allowed them to avoid using any traditional advertising. They have been able to rely strictly on word-of-mouth referrals and have continually set sales records month-to-month. With that in mind, the direction to us was to design a website with zero fluff and 100% product. They wanted something minimal, sleek, and unique, letting the product speak for itself.

Due to unforeseen circumstances this website build was unfortunately canceled. Designed with The Rockfish Group.

All Projects

Van's Aircraft

Rebrand & website redesign


2017 Product Catalog


Brand identity & cannabis packaging

Fort George Brewery

Website redesign


Book Design

Cynthia Spence
Design, Inc.

Brand Identity & Website

Board Graphics


Fort George Brewery

Sweet Virginia Series Packaging

Defiance Machine

Website redesign

Covo Espresso

Brand Identity & Espresso Packaging

Valley Isle Excursions

Destination Icons

Pacific trail


The Modern-Day Falconer

Falconry Instructional Book


Headphone Packaging


Website redesign

Logo Design

Selected Brand Identity Work
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