Velodyne

Headphone Packaging

The latest line of Velodyne headphones were designed by Marta Hall, who is not only the President of Velodyne, but also a multi-talented sculptor who has been commissioned to do large public works in cities across the US. Our team met with Marta and discovered that we shared the idea that packaging design is not just about containing the product, it’s an opportunity to contribute to the brand experience. The final packaging was awarded a National Gold Addy Award in 2013.

Creative Direction: Alfredo Muccino

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